I used to work for this really annoying company that stated “Content Is King”. I always thought it was such an cheesy phrase. Now I’m uttering it on a bike-related website… I’m really sorry. What gives? I even made up this United Colours of Benetton ad to get your attention to the situation at hand (a piece of marketing genius, I know):

The collective *we* (thats… you.) are an interested bunch, with a lot of different knowledge. What would be nice, is if it were plastered up here for the rest of the world to read about it. In a nutshell, I’m putting a call out for content: If you’ve got a story, a review, an idea, or a howto – the frontpage is a cosy warm place for it to live. It also means you get a bunch of kudos and praise from everybody.

In fact, I think anybody who writes something for the frontpage will get a prize. I don’t know what it is yet, but I promise it will be more than broken locknut. Contact me here!

-nick.